How To Spend It by Financial Times spoke to Tracey about her creative direction ahead of the new store opening in Coal Drops Yard, King's Cross. Definitely go ahead and have a read to find out about all the exciting details we have prepared!
The store is open from today on! The opening party is on November 1st and you can RSVP here.
"Neuls was involved in all the contracting with her industrial designer partner Karl Humphries. “There were no disagreements – we see eye to eye on what good design is.” Expect to see vintage fittings and shoes presented more in the style of an art installation than a traditional shoe shop. ‘‘We’re really proud of our shoes and all the details, and we want to show them off,” continues Neuls, who doesn’t “do” shelves and prefers to display her footwear hanging from the ceiling on ribbon or string."
We shot our latest campaign at Kings Cross and couldn't help but notice that the vibe is once against vibrant and super welcoming. Come explore and make a day of it - from outdoor markets to peppy yard exercise classes and some of the best eateries around.
Our Thank You Gift to You
Please accept this Gift Card Worth £20 towards whatever your heart desires, sale or non-sale footwear or accessories. Bring the card into any of our 3 boutiques or if purchasing online, use code GIFT20 at the checkout.
(Expires July 31st)