Shop Theatre

A play in a shoe shop? An exciting joint venture; part theatre, part fashion and part set design. Before moving to the Design Museum, our shoe boutique premiered the European run of "Quality" - a play about two women and their battle to dominate in the world of a high-end shoe retail. "Quality" is a dark comedy by play-write Elaine Avila about the power-struggle between two women. The satirical psychological battle to conquer each other and the world of selling high-end design comes alive in situ with a most striking and unusual bespoke viewing platform. The set accommodates retail by day and fun by night. All photos courtesy of Moira Batten