Max Fraser / London Design Guide / 4th Edition

September 19, 2015

BLOG1BLOG444BLOG888 Tracey Neuls and Alison Lloyd (aka Ally) both studied fashion but that's not all that they have in common. These two independent designers launched their respective business in 2000. They both opened their first stores in 2005, then their second stores in 2011. […] they both consider themselves more closely aligned to product than fashion. These are both women with a confident sense of belonging. They run their businesses as they see best, without compromise from outside influences. Their loyal customers buy into them as talented individuals an treasure their purchases for years at a time. Neuls tends to treat her shoe designs rather like a sculpture for the foot. Child in her loves designing straight into plasticine, instantly bringing to life forms in her brain via her hands. Max Fraser London Design Guide 4th edition. Available in store £15.




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