Content Marketing Supervisor
Content Marketing Supervisor
London, UK Full-Time £30K +
About Us:
Tracey Neuls Ltd is an established footwear brand known for its unique designs and high-quality craftsmanship. With a strong emphasis on creativity and innovation, we are dedicated to providing original and timeless footwear for design enthusiasts.
We are seeking a technical and creative Marketing Supervisor to join our team and help elevate our brand encompassing the responsibilities of creating and managing online and social content, driving brand growth through various channels, and handling public relations and partnerships.
Job Description:
The Content Marketing Manager will be responsible for developing and executing a comprehensive content strategy that aligns with Tracey Neuls' brand goals and drives engagement across multiple platforms. This role will involve creating and managing content for our website, social media channels, and other digital platforms, as well as growing our brand presence through press and wholesale opportunities.
Key Responsibilities:
● Content Creation and Management:
○ Develop and implement a content strategy that supports Tracey Neuls' marketing and business goals.
○ Create and impliment engaging, high-quality content for our website, blog, social media, email campaigns, and other digital platforms.
○ Manage a content calendar and ensure timely delivery of all content pieces.
○ Photographic, Adobe Illustrator and Photoshop skills essential
○ Utilize Shopify for online content management and product updates.
○ Plan and write newsletters using Omnisend to engage and inform our customer base.
● Social Media Management:
○ Oversee all social media accounts, ensuring consistent brand messaging and engagement.
○ Develop and execute social media campaigns on Instagram, Facebook, Pinterest, and TikTok to increase brand awareness and engagement.
○ Monitor social media trends and adjust strategies as needed to stay ahead of the curve.
● Meta Ad Planning
○ Plan and implement campaign to budget
● Brand Growth and Public Relations
○ Identify and pursue press opportunities to increase Tracey Neuls' brand visibility.
○ Build and maintain relationships with media contacts and influencers.
○ Write and distribute press releases and other PR materials.
● Wholesale and Partnerships:
○ Develop strategies to grow Tracey Neuls' brand through wholesale opportunities.
○ Identify and establish partnerships with relevant retailers and distributors.
○ Manage wholesale accounts and ensure alignment with brand standards.
● Analytics and Reporting:
○ Monitor and analyze the performance of content and campaigns using analytics tools.
○ Provide regular reports on content performance and adjust strategies based on insights.
○ Set and track key performance indicators (KPIs) to measure success.
Qualifications:
● 1 - 3+ years of experience in content marketing, digital marketing, or a related role.
● Proven track record of creating engaging content and growing brand presence.
● Strong understanding of social media platforms (Instagram, Facebook, Pinterest, TikTok), trends, and best practices.
● Experience with Shopify for content management.
● Proficiency in Omnisend for newsletter planning and writing.
● Excellent written and verbal communication skills.
● Ability to manage multiple projects and meet deadlines.
● Experience with content management systems (CMS) and analytics tools.
● Creative thinker with a strategic mindset.
● Strong organizational skills and attention to detail.
● Proficiency in Adobe Illustrator and Photoshop.
Extended Qualifications:
● Experience in public relations and media relations.
● Knowledge of SEO best practices and tools.
● Experience with wholesale and retail partnerships.
● Familiarity with the Fashion Business with an appreciation for design.
What We Offer:
● £30,000 per year, with additional financial target-based commissions, footwear allowance and pension plan
● Our small, close-knit team ensures a transparent work environment where you can gain valuable insights into all aspects of the business and actively contribute to our collective success.
● Professional development and growth opportunities.
● A collaborative and inclusive work environment.
How to Apply:
Dynamic, curious and driven candidates should submit their resume, a hand written cover letter, and links of previous content work to press@traceyneuls.com with the subject line "Content Marketing Application - [Your Name]".
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Tracey Neuls Ltd is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.